In this week’s episode we talk about how sales & marketing software can help superyacht brokers find buyers and sellers quicker and close bigger deals faster. If you’re a yacht broker who is looking to ramp up, make sure to tune in!

What do we cover in this episode

  • How do we define success
  • Charters vs buying and selling yachts
  • Finding prospective buyers or sellers
  • Building a network
  • Developing relationships
  • Facilitating deals to earn commissions
  • Developing a steady pipeline

Sales and marketing technology helps yacht brokers facilitate more deals, develop a steady pipeline, reinvest in and grow their business

Modern sales and marketing technology not only makes it easier to build and nurture relationships with potential customers, but also on a personal level, it can help you efficiently manage your productivity, time, and finance. The times where yacht shows and local luxury events like fundraisers were the best option to market a yacht and to meet prospective boat buyers are over. Covid-19 has made sure of that. The future of brokerage lies in the ability to use technology and advertising in a efficient way to discover potential buyers, create relationships, communicate, and sell across the distance while at the same time facilitate private inspections and sea fair trials for qualified buyers. This episodes gives some ideas on how savvy brokers can bridge that tech gap and start taking more control of their deal pipeline.

Make sure to subscribe! The Luxury Travel Marketer podcast is available on all major platforms


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Do you want to listen to more yachting related content? Tune in to our partner – SuperYacht Radio


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