Summary

Are you a solo-travel agent? A travel agency? A yacht sales broker? A vacation rental team of five? An in-house hospitality team with over 50 specialists? No matter where you’re at in your business, your marketing and technology efforts need to be adapted to the stage your company is in as well as to your goals. Tune into this extra-long episode on mapping your growth goals to your business model and development stage.

What do we cover in this episode

  • What are the different life-cycle stages of a luxury travel business?
  • What are some common business models, from small to big
  • Breakdown by vertical (travel, aviation, yachting, hospitality)
  • Important requisites for fast growth
  • Best practice when it comes to scaling your sales & marketing efforts

Different business models in luxury travel can grow either fast or slow, depending on the market opportunity, resources and expertise of the management team

A solo travel agent should not approach marketing and sales from the same perspective as a multi-billion dollar hospitality conglomerate. But what about all the different development stages a luxury travel business goes through in it’s lifetime? What is the difference between a medium sized yacht charter and an independent boutique hotel when it comes to selling online? And can all business models grow equally fast? In this episode we break it down by industry vertical and business model to give you a simple overview over some of the things that you need to keep in mind if you want to grow your company fast and efficiently.

Did you enjoy this podcast? Do you want more? We also have a free checklist for your next luxury travel or hospitality marketing campaign that you can download by clicking on the button below!

Download The Campaign Checklist

Leave a Reply