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Category

The Luxury Travel Marketer (Podcast)

anti laws of marketing applied to luxury travel The Luxury Travel Marketer (Podcast)

The Luxury Travel Marketer – Episode 04: The Anti Laws Of Luxury Marketing Applied To Luxury Travel

In this episode we discuss Kapferer and Bastiens 24 laws of anti-marketing for luxury and how they apply or not apply to luxury travel companies.…
DavidJuly 15, 2019
luxury brand marketing The Luxury Travel Marketer (Podcast)

The Luxury Travel Marketer – Episode 03: The Difference Between Brand & Direct Response Marketing

What are the differences between brand marketing and direct response marketing? How does that apply to luxury travel? Why is the distinction important? Find out…
DavidJuly 2, 2019
luxury travel marketer podcast ep02 The Luxury Travel Marketer (Podcast)

The Luxury Travel Marketer – Episode 02: The Industry is Changing

In the second episode of the luxury travel marketer podcast we talk about how the luxury travel industry is changing right as we speak and…
DavidJune 20, 2019
luxury travel marketer podcast ep01 The Luxury Travel Marketer (Podcast)

The Luxury Travel Marketer – Episode 01: Introduction

In the first episode of the luxury travel marketer podcast we talk about why we created this podcast, the topics we will cover in the…
DavidJune 13, 2019
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