Targeting ultra-high-net-worth individuals (UHNIs) with a net worth of $25 million USD or more has always been the holy grail of luxury marketing in general.…
DavidFebruary 20, 2021
The question has been in the air for quite some time: which one is better? what produces more ROI? And no matter what kind of…
LiubovAugust 31, 2020
For someone outside of the aviation industry, it might seem like there is virtually no difference between private and business aviation. After all, it is…
LiubovAugust 15, 2020
In our current climate domestic travel rules often supreme due to the effects of the ongoing pandemic. But with successful vaccines on the horizon and…
DavidJuly 27, 2020
There are a lot of nuances and intricate details yacht marketers need to take into account when working on their next marketing campaign for a…
LiubovJuly 20, 2020